"Whether going on holiday or booking a restaurant, people want to know how other people rate the service first and this is the same when it comes to looking for a broker."
The free tool allows brokers to create a personalised email they can send to their customers inviting them to leave a review across their online channels including Google, Facebook and TrustPilot.
Jeremy Duncombe, director of intermediary distribution at Accord Mortgages, said: “Reputation is everything. Whether going on holiday or booking a restaurant, people want to know how other people rate the service first and this is the same when it comes to looking for a broker.
“Online reviews have a number of great benefits for businesses – they provide independent validation, give you credibility and create a noise around your brand which will help you stand out from the competition.
“At Accord we passionately believe in empowering brokers to grow their businesses. Our online review generator provides a free, quick and easy way of connecting with your clients and encouraging them to leave a positive endorsement.”
