The pilot scheme was launched today through Legal & General DA Club. Until now, GE Money had only distributed through ARs, Nouveau and Packagers making the agreement with Legal & General all the more significant.
GE Money offers a full residential product range including solutions for customers with more complex circumstances. This could be those needing affordability based lending, those requiring debt consolidation or customers with poor credit histories.
Jeremy Duncombe, Director at Legal & General Mortgage Club says:
“It’s fantastic that GE Money has chosen us to pilot its exclusive direct route to market for Directly Authorised firms. We have worked closely with GE Money in the past and are confident that its specialist products will be an innovative addition to our panel.
!We are always looking to offer the best choice to our members and GE Money is another valuable addition to our range.”
Nikki Warren, Head of Sales at GE Money says:
“We are delighted to be working with Legal & General Mortgage Club to test a direct to market proposition to Directly Authorised firms. We believe the addition of our specialist product range will provide panel members a wider choice of products to offer to their customers”