Prime buyers say number of bathrooms is a dealbreaker

Four out of five (79%) prime homebuyers in the UK state that the number of bathrooms in a prospective property is a significant factor in their decision-making process, according to a survey of over 4,000 prime buyers by PrimeLocation.com.

Related topics:  Mortgages
Amy Loddington
24th June 2013
Mortgages
Prime buyers want an average ratio of at least two bathrooms for every three bedrooms. And furthermore almost one third of those surveyed would rule out a home entirely from their search if it had too few bathrooms.

Amongst those surveyed the average number of bedrooms and bathrooms respectively needed for a property to be considered ‘prime’ was 4.5 bedrooms and 3 bathrooms.

Over 90% of respondents believed that the ratio of bedrooms to bathrooms could not be greater than 2:1 for a property to be considered as ‘prime’ while 37% of prime buyers felt that an en-suite in each bedroom is vital. En-suites ranked higher than almost any other ‘prime’ features including swimming pools, tennis courts and gyms.

Prime buyers are split when it comes to property style with 33% favouring a modern style whilst 43% would prefer a Victorian or Edwardian home. However, prime buyers are united in terms of outdoor space with 66% regarding a large garden as essential for a prime property.

The rural idyll is the favourite way for prime buyers to find that peace and quiet. Recent research from PrimeLocation.com has found that a quarter (25%) would prefer to live in a small village, while 22% would choose the community of a small country town. Fewer than one in five (19%) would live in a larger town, including a minority of 14% who would prefer the attractions of London to rural living.

Lawrence Hall of Primelocation.com, comments:

“There is a qualitative difference in the basic features that prime buyers require. The results of our survey show that dozens of bedrooms are not what makes a property prime for most people but instead quality comforts are extremely important for a home to be considered a ‘prime’ property. Extra bathrooms would seem to be one of the most effective investments at the prime end of the market.”
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