Cranfield brings £196m of funds under management, with four financial planners joining Bellpenny. This latest deal takes Bellpenny’s total number of acquisitions since launch to 29.
Bellpenny’s Acquisitions Director, Dominic Rose, commented:
“We are thrilled that another high-quality business has decided to merge their clients into Bellpenny. We pride ourselves on providing a well-organised, client centric acquisition and integration process. As with every business owner we deal with, the Cranfield team is relying on us to build on their hard work in helping clients plan and manage their financial futures.
”Cranfield is our largest acquisition of the year so far and we will be making further announcements shortly as we continue to grow by acquiring like-minded businesses. All this underlines that it’s full steam ahead for Bellpenny following last week’s CEO succession plan announcement.”
Bill Brown, Managing Director of Cranfield Financial Services Limited, said:
”Credit to Bellpenny for developing a clear, flexible and compelling proposition. My fellow shareholders and I were particularly impressed that the interests of our clients and their future wellbeing were seen as paramount when negotiating the terms of the sale.”
