"Like us, will.i.am believes that technology can better and simplify our lives, which is at the heart of all that we are passionate about at Atom."
In this new role, the musician and consumer technology investor will provide the Durham-based bank with an external perspective on culture, philanthropy and technology.
The deal also marks the first anniversary for the bank, who launched its first app-only savings range in April 2016.
Anthony Thomson, Atom Founder and Chairman, said: “Like us, will.i.am believes that technology can better and simplify our lives, which is at the heart of all that we are passionate about at Atom. As we develop the range of products and services on offer to customers, will.i.am’s unique view on the world and knowledge of future trends will be a great asset for us.”
will.i.am added: “Our lives are faster than ever before, but the banking industry hasn’t kept up. The scale of Atom’s ambition to help people understand and manage their money better, and it’s clever use of technology to give people an entire bank on their phones is awesome. I’m looking forward to working with Atom to achieve success in everything we will do together.”
