This enables brokers to service non-standard customers far more easily, drastically cutting down the need for telephone referrals, as it is all handled within the free online system.
Alex Murphy, Head of Marketing at Source Insurance, said:
"We didn't like the idea of mortgage brokers and IFAs having to turn away general insurance customers or needing to go through lengthy referral processes. It went strongly against Source's aim to help brokers and their customers."
"We used Source's insurance expertise to identify a product that is suitable for customers with issues such as non-standard construction, home-based businesses, holiday homes, and other non-standard risks. We aren't the first to market with such a product, but what we did next was a little different: we used our unique software expertise to develop a system that could entirely automate the referral process for the broker, saving their time, and winning them customers. We called the product SquarePeg, because customers aren't always a neat fit for standard insurance products."
