Finance News

PAA Leads to withdraw from lead generation market

Rozi Jones
|
4th August 2016
Closed
"PAA leads have been a long term competitor of ours and our industry is better for honest and legitimate companies like them."

PAA Leads has announced its closure, and will stop selling leads on the 9th September.

In a letter to clients, PAA Leads said that it has decided to focus on its online presence.

PAA has been owned by MoneySupermarket group since 2002 and introduces consumers to mortgage brokers.

It initially offered mortgage leads but expanded to 13 different lead types, including PMI, Term Assurance and Loans.

On its website, PAA says that over 3,000 intermediaries, regulated mortgage brokers and IFAs are regularly buy leads.

Commenting, Alain Desmier, Co-Founder of E-Finity Leads, said: "PAA leads have been a long term competitor of ours and our industry is better for honest and legitimate companies like them.

"We're sorry to see them withdraw from the market and what that might mean for their staff and clients. PAA customers left without lead supply are welcome at E-Finity Leads, we'll be able to set them up with an account in minutes."

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