Lloyds Banking Group has appointed Sameer Gupta as its new chief data and AI officer as it continues to roll out artificial intelligence to enhance products and services.
Sameer will join Lloyds Banking Group in June from DBS Bank in Singapore, where he is currently chief analytics officer, and brings more than 30 years’ experience leading large scale technology and AI driven transformation across financial services organisations.
In his new role, Sameer will lead the next phase of Lloyds Banking Group’s AI strategy, with responsibility for how the technology is further scaled across the business. This includes managing how AI is adopted to improve customer experiences, strengthen fraud prevention and support colleagues with better tools and insights so they can help customers more effectively.
A key part of Sameer’s remit will be ensuring AI is used responsibly, transparently and securely, with strong governance and oversight to meet regulatory and ethical standards.
Sameer has led enterprise wide AI programmes at scale, most recently at DBS, where he helped embed AI across the organisation to improve customer experience, decision making and productivity. DBS’s AI journey has subsequently been featured as a Harvard Business School case study.
Ron van Kemenade, COO at Lloyds Banking Group, said: “Sameer brings deep expertise and a strong track record of applying AI in ways that deliver real, practical benefits for customers. As we continue to invest in technology to better support households and businesses across the UK, his leadership will help ensure AI enhances customer experiences while maintaining the trust that is fundamental to banking.”
Sameer Gupta commented: “Lloyds Banking Group has a clear purpose and a strong focus on supporting customers, and I’m excited to join at a time when AI can make such a positive difference. Used well, AI can help customers get the right support more quickly, protect them from fraud and make managing money simpler and more intuitive. I’m looking forward to working with colleagues across the Group to apply AI in a responsible way that delivers better outcomes for customers and communities.”
