" SmartrCriteria offers a facility which, when used in conjunction with our Twenty7Tec sourcing system, makes it easy to interrogate the mass of data"
Developed by Legal and General Mortgage Club, the system holds data from more than 95 lenders and will help brokers search through criteria to find the right solution for clients.
SmartrCriteria is based on enquiries received by L&G Mortgage Club’s mortgage helpdesk which are then held in the database.
Neil Hoare, commercial director at HLP and MSN, said: “As leading mortgage networks, we aim to provide our members with the ‘best of breed’ tools they need to help give their customers the best advice in the market. SmartrCriteria offers a facility which, when used in conjunction with our Twenty7Tec sourcing system, makes it easy to interrogate the mass of data collected by L&G Mortgage Club in the specialist lending space, enabling a quicker and more accurate evaluation of potential lenders to fit customers’ requirements.
“We have invested time and expertise in helping to develop Smart Criteria’s search engine, and I am sure it will have a positive impact on our members’ business efficiency, which in turn will help to improve customer outcomes. I don’t know another network group which works so closely with its business partners to help its members become more efficient, meet more customer needs and offers a holistic support package that is second to none.”