West One Loans has strengthened its mortgage proposition with three new appointments, expanding the division which houses its residential, second charge, and buy-to-let product offerings.
Aaron Farrell (pictured) joins as regional account manager for the North East, responsible for overseeing broker relationships for the lender’s buy-to-let and residential mortgage products.
Kevin Brodigan joins as proposition and delivery manager and Lloyd Turner as sourcing and distribution manager, both in newly created roles designed to support the growth of the mortgage division as well as providing an increased focus on delivering propositional change.
Aaron Farrell joins from LiveMore Mortgages, where he was key account manager responsible for developing relationships with key intermediary partners and driving business growth. With a career spanning more than 15 years in the intermediary space, Aaron also spent over seven years as a BDM at Principality Building Society, covering the North of England.
Kevin Brodigan is a senior professional with more than 25 years’ experience in the UK mortgage and financial services sector, having held senior roles at Aldermore and The Co-operative Bank.
Lloyd Turner brings 15 years of experience in the finance industry, including 10 years in specialist mortgages. Most recently, Lloyd was internal sales manager at United Trust Bank, and has also held roles at Pepper Money, The Loans Engine, and Nationwide Building Society.
Earlier this week, West One also added three additional hires to its short-term division.
Marie Grundy, managing director of mortgages at West One Loans, said: “We’re delighted to welcome Kevin, Aaron, and Lloyd to the business at such an exciting time for our mortgage division. Each brings exceptional experience and deep market knowledge, which will play an integral role in driving forward our ambitious growth plans.
"As we continue to expand our reach and refine our proposition, these appointments reinforce our commitment to investing in the right people to deliver outstanding outcomes for our intermediary partners and their clients.”
