Niamh Downey joins Primis as regional sales director

Niamh was previously head of business development at Bluestone.

Related topics:  Mortgages,  New Hire
Rozi Jones | Editor, Financial Reporter
3rd June 2025
Niamh Downey Primis

Primis Mortgage Network has appointed Niamh Downey as regional sales director for the South East.

Niamh joins Primis from specialist mortgage lender Bluestone and has over eight years’ experience in the mortgage industry. In that time she has worked for both distribution and lending businesses. 

Most recently, at Bluestone, Niamh played a pivotal role in supporting growth, broker engagement and proposition development, culminating in her appointment as head of business development in 2022. 

Matthew Surridge, interim sales director at Primis, said: “I am delighted to welcome Niamh to the team. She is a dynamic and results-driven person with a proven track record in business development. Niamh is recognised across the industry too for her commitment and contribution to diversity, equity, and inclusion. 

“Her expertise and experience will boost our delivery of exceptional customer and broker experiences in the South East region. She will be a great addition to the team.”

Niamh added: “I'm hugely excited to be joining such a well-established and forward-thinking network. I’m looking forward to working closely with colleagues, brokers, and lender partners to help deliver Primis’ ambitious growth plans while continuing to set the standard for service and support.”

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