The new roles include a chief sales officer, regional sales managers and business development executives.

The acquisition represented Allica’s first entry into the bridging market.

Gemma has a career spanning over 20 years in financial services.

Try's advisers now have access to the lender's entire range residential buy-to-let and bridging products.

Previously the lender's rates were priced depending on the specific deal and the level of works.

Rates have reduced by up to 0.20% per month.

The range caters to loan sizes between £500,000 and £1.5 million.

The specialist lender is also seeking further team members across all divisions.

Bridge Fusion products are among the latest rate reductions.

Applicants can now opt for a nine-to-12 month bridge followed immediately by a two-year buy-to-let.