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Ellie
France

Product & Proposition Manager

Barclays

Ellie began her career in 2020 as a degree apprentice with Barclays, balancing full-time work in the specialist customer care mortgage team with studying Data Science at Keele University. Joining during the pandemic tested her resilience - starting a new role remotely and later becoming a key worker taught her the value of adaptability, communication, and digital collaboration. Graduating with a First-Class MSc in Data Science, Ellie has since advanced to the Mortgage Product and Proposition team, where she plays a central role in shaping policy, improving accessibility, and delivering market-leading customer experiences.

Ellie France's story Back to the list
Ellie Ellie Barclays

Financial Reporter - 30 Under 30

2025

"Moving to a new city with an empty office with little to no contact with peers was a challenge but it taught me the importance of resilience"

Leading digital transformation and smarter mortgage design:
Ellie's story so far...

Ellie’s career has been defined by innovation and measurable impact. She led a regional minimum equity policy change, reducing barriers for customers and enabling greater market access. She’s also co-led the transformation of Barclays’ mortgage Terms & Conditions, reducing the reading age from 29 to 9 years - earning Fairer Finance accreditation and improving accessibility for thousands of customers.

Her work on affordability modelling, shared ownership propositions, and green home incentives has shaped Barclays’ approach to responsible lending. She’s automated critical monitoring processes, streamlined decision-making frameworks, and introduced tools to forecast the commercial impact of product changes.

Beyond her technical expertise, Ellie is a committed mentor and advocate for professional development, having supported apprentices, advisers, and early-career colleagues. She’s also a driving force in Barclays’ sustainability and wellbeing programmes - from movement challenges to litter-picking initiatives.


Ellie's career highlights

  1. Joined Barclays as a degree apprentice, now a key member of the Mortgage Product & Proposition team.
  2. Led the overhaul of Barclays’ Terms & Conditions, reducing reading age from 29 to 9 and achieving Fairer Finance accreditation.
  3. Delivered the regional minimum equity reduction initiative, improving access to homeownership.
  4. Played a pivotal role in green mortgage innovation and affordability model redesign.
  5. Mentored multiple apprentices and championed diversity, inclusion, and sustainability across the business.

Who else made the list?

Alex Groves

Alice Baggott

Andrew Bate

Billie Cox

Daisy Richards

Ella Patel

Ellen Close

Emily Newman

Francesca Gale

George Bishop

George Sanford

Hannie Mason

Harrison Banner

Harrison Barker-Smith

Jake Crossley

Jemima Hayes

Jess Schofield

Jodie Andrews

Joel Bailey-Wilson

Kirtana Mahendran

Leah Williams

Maddie Gray

Megan Sankey

Ripley Salgueiro

Romany Youell

Samuel Burr

Simmy Kaur

Sophie Ainsworth

Tom Brook

In association with

Working in Mortgages

Supported by

Association of Mortgage Intermediaries
HSBC UK
IMLA
Lendinvest
MPowered Mortgages
OSB Group
One Mortgage System
Paragon Bank
Pepper Money
Quantum Mortgages
Together

Media partner

Square 1 Media

Got a question? Contact us to find out more

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